Dave's Top Eight

1. Jerry Reed...Revisited by Darrell Toney (reviewed 6/07) (5 Stars)
2. Sounds Like Sunday by Janet Paschal (reviewed 5/07) (5 Stars)
3. True To The Call by Kingdom Heirs (reviewed 3/07) (4 1/2 Stars)
4. Revival by Gold City (reviewed 10/06) (4 1/2 Stars)
5. Get Away Jordan by Ernie Haase & Signature Sound (reviewed 2/07) (4 1/2 Stars)
6. Breakin' Chains by Three Bridges (reviewed 5/07) (4 1/2 Stars)
7. Big Sky by The Isaacs (reviewed 4/07)
8. Skywriting by Mercy's Well (reviewed 7/07)

Click title to purchase at CBD.com...click artist name to read Dave's Review. A CD will automatically fall out of the Top Eight after twelve months if no CD surpasses it before then.

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February 16, 2007

Typical Walmart Ignorance


If you had pulled up the Southern Gospel section of digital downloads at Walmart.com today, the image above is what you would have seen. There's not ONE Southern Gospel artist displayed in the "Hot Titles" for Southern Gospel.

If I were working for Gaither, Daywind, Crossroads, etc., I'd be calling up Walmart to ask why this is the case. By the way, I found a number of Crossroads and Gaither titles by searching on artist names, but I couldn't find any Daywind titles. This is probably the top site on the web for WMA format music with over a million songs available and an attractive price point. You'd think a major label would participate. (Of course, it's worth mentioning that many Daywind titles are available at www.emusic.com, where you can get MP3 format files rather than DRM restricted WMA format.)

But let's return to the issue of non-SG artists being promoted as SG. Fortunately, Walmart's customers are a lot smarter than the people who lay out the online storefront.

The current top Southern Gospel artists at Walmart are:
1. Bill & Gloria Gaither And Their Homecoming Friends
2. Gaither Vocal Band
3. Signature Sound Quartet
4. Ernie Haase
5. The Isaacs
6. The Statler Brothers
7. Bob Carlisle
8. Anthony Burger
9. The Bill Gaither Trio
10. Lynda Randle

Current top albums are:
1. Get Away, Jordan - Ernie Haase (This explains why "Ernie Haase" appears on the list of Top Artists as well as "Signature Sound Quartet." Walmart data entry clerks are too dumb to enter the names of artists consistently.)
2. Give It Away - Gaither Vocal Band
3. Heroes - The Isaacs
4. Amen - The Statler Brothers
5. Israel Homecoming - Bill & Gloria Gaither And Their Homecoming Friends
6. Nothing But The Hits - The Canton Spirituals
7. It's Just Like Heaven - Greater Vision
8. Power - The Hoppers
9. Southern Gospel Favorites - Various Artists
10. Glory - Joseph Spence

Top songs are:
1. "Butterfly Kisses" - Bob Carlisle
2. "God On The Mountain - Lynda Randle
3. "The Longer I Serve Him" - Bill & Gloria Gaither And Their Homecoming Friends
4. "In The Palm Of Your Hand" - Alison Krauss & The Cox Family
5. "He Made A Change - Ernie Haase
6. "Why Me" - Gaither Vocal Band
7. "I Catch 'Em, God Clean 'Em" - Gaither Vocal Band
8. "Give It Away" - Gaither Vocal Band

So generally speaking, artists whose style could be logically be called Southern Gospel are outselling mis-categorized artists (including a slate of heavily promoted non-SG artists) within the Southern Gospel category. The only exceptions are Bob Carlisle, the Canton Spirituals, and Joseph Spence.

At least there's a degree of comfort in the fact that Walmart HAS a Southern Gospel category...this contrasts with iTunes, which doesn't get any more specific than "Christian And Gospel."

However, I have to wonder if this gross mis-representation by Walmart doesn't do more harm than good.

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