MusicScribe BLOG

David Bruce Murray
Jan 11, 2010
Food For Thought|Observations

There’s Blunt And There’s Delicate

Several group changes recently have resulted in reports and press releases that left fans with more questions than answers. Once in a while, though, a good example comes along. I want to point out two reports from the past few days that said all that needed to be said in two completely different ways.

Membership changes in the Blackwood Gospel Quartet are fairly routine and usually come with little fanfare, but when Brad Smith left a few days ago, the report got some attention due to this:
Smith gave no reason for his departure other than, “Because I wanted to.”

The other example I’d like to note came today when the Chuck Wagon Gang announced the return of group owner, Shaye Smith to sing alto and the firing of current alto, Kelly Jennings.

Kelly Jennings, of Kingsport, TN was asked to step down so that Shaye could return. Prior to Kelly, Penny Greene, from Morristown, TN sang for a little over two years. “Penny and Kelly have done a great job and have maintained a great rapport with the fans, and we appreciate their contribution to the Chuck Wagon Gang legacy. We wish them well in their future endeavors,” stated Dave Emery.

These are two very different examples, but both effectively address the natural question of “why” that always follows any member’s departure.

Most reports attempt to sell a membership change to the fans while avoiding mentioning the circumstances that brought about the change. Consider the statement issued by Ernie Haase announcing Ryan Seaton’s departure:
It is with sadness and regret that I announce the departure of Ernie Haase & Signature Sound lead singer, Ryan Seaton.

I thank him from the bottom of my heart for all his contributions. We wish Ryan the very best in his personal and professional pursuits, wherever they may lead him.

While one part of my heart is very heavy, the other half is uplifted by the news that Devin McGlamery, from southern gospel’s Grammy-nominated Karen Peck & New River, is joining EHSS as new lead singer!

“Wherever” makes us assume Seaton has no plans, because up until a few days before he probably thought he still had a job. “Sadness and regret” may mean he’ll be missed, or it may mean Ernie just hated going through the process of telling him he was no longer part of the group. On one hand, the fans don’t need to know every detail, but on the other hand, EH&SS has been after fans to relate to their collective personalities from day one.

Other press releases don’t try to gloss over anything. They just simply announce the new member without acknowledging the former member. Fans tend to give groups a pass when the new member is considered to be an obvious improvement over the member being replaced. In the case of Gold City, there was little question about Josh Cobb’s singing ability, and the announcement was coupled with the confirmation that two other popular members had officially joined the group. Chris who?

And then, there are those that fall somewhere in between. When the Gaither Vocal Band announced their big changes about a year ago, the Penrod half was fairly explanatory, but Marshall Hall got a vague brush-off which raised a lot of questions. Members of Gaither’s press writing staff and other group owners/press writers really ought to file away today’s example from the Chuck Wagon Gang for future reference.

18 Responses to "There’s Blunt And There’s Delicate"

1 | Chris Unthank

January 12th, 2010 at 12:59 am

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I as a publicist have thankfully not had to deal with too many personnel change press releases. However, I do believe that honesty is the absolute best route. I feel like we (as in SSE and the Dove Brothers) did a good job of handling Jerry Kelso’s departure.

Sometimes, though, there really is NO explanation as to why someone left the group – so do people want us to make up some reason or just not mention it at all. Sometimes there really is no story to tell. I know it leaves the fans asking “why” – but most of the time – the owner is asking the same question.

2 | DRL

January 12th, 2010 at 1:43 am

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Of course, the Chuck Wagon Gang example is a “press release”. The sogospelnews example looks more like one of the Unthank kids phoned up their buddy and asked him “why’d you leave?” What’s the guy going to say? I don’t see the value in a news organization (suppresses laughter) publishing something like that.

Don’t forget that when Gold City announced the departure of Chris Who, they added a touch of class with their glowing compliment of “we appreciate him filling a void for the past six months.” I don’t think Gold City got a pass on that one.

It does bring up the age-old question of just how much the average fan deserves to know about the behind the scenes antics on the bus, and why personnel decisions are made. On the one hand, the entire business is built on the personal touches between fan and artist, and trying to make the fans feel like they are part of the family, or personal friends. But the flip side is, just because you’ve spoken to someone twice at the product table doesn’t mean a thing, even though the groups need to perpetrate the myth that you really do mean something to them.

3 | admin

January 12th, 2010 at 2:04 am

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DRL,
Actually, Gold City never formally announced the departure of Chris Cooper. This ran at Singing News:
Danny Riley has informed Singing News that Chris Cooper has departed the group. Gold City had delayed making an official announcement as they finalized details on additional developments that will be announced soon.

The “filling a void” comment was, I believe, the result of Chuck Peters phoning Danny for a comment on the situation before the press release on Cobb, Webb, and Tim Riley was issued.

Chris,
Your Kelso/Dove Brothers press release covered the bases fairly well, in my opinion. You included a “why.” (Of course, Kelso is already back on the road now with another group, but traveling with a Nashville based group doesn’t negate what you wrote.)

Like I mentioned with the Brad Smith report, fans don’t necessarily need to know all the details. There just needs to be a balance between announcing someone is gone with no particular indication and giving the full blow-by-blow.

For example, Gaither might have said, “Rather than bringing back one former member, we had this opportunity to bring back three and so I asked Marshall to step aside.”

Or Ernie might have said, “Ryan has been a popular member of SS for X years and he has given his best effort in everything I’ve asked, but I have been wanting to explore a new sound that requires a different style of singer…so I’ve asked Ryan to step aside with my deepest thanks for his dedicated work ethic and I’ve hired Devin McGlamery as his replacement.”

4 | Kyle Boreing

January 12th, 2010 at 2:38 am

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So, what happens when the real reason is something less than flattering?

“Bob Groupowner has announced the departure of Singer McOffpitch after a 3-month tenure. ‘It is with great sadness that I even hired the guy!’ states Groupowner. ‘The only thing the guy was good for was evenly distributing weight on the bus.’”

5 | Steven (sgpianoman)

January 12th, 2010 at 10:05 am

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This is a very interesting post and topic. I’ve really enjoyed the responses posted thus far. Just one thought pops in my mind, “what do you think would be an actual response from fans/”friends”, if a group (say EHSS) had actually said we let someone go to find a different sound ect?” I personally beleive there would be a backlash (as big as a backlash in SG could get haha), but it would probably settle down.

6 | Dan

January 12th, 2010 at 11:50 am

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Great article, and I agree! Many groups would help themselves by following CWG’s example and being forthright.

7 | Chris Unthank

January 12th, 2010 at 12:13 pm

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DRL – not that it needs an explanation – but just so you know, Smith contacted my father (not one of the Unthank “kids”) and asked him to publish the piece on SoGospelNews.

8 | admin

January 12th, 2010 at 12:28 pm

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Steven,
I think the backlash would be less if they were more forthright with the reason for the change. Right now, former EHSS fans are posting that they’ll never go see the group again due to the situation. Of course, there were GVB fans who said the same about Marshall Hall…yet they were more understanding about Penrod. Also, from what I understand, there was a thread about the issue on the EHSS website forum that was taken down due to the pro-Ryan outcry. If you encourage fans to discuss the group, and then you censor them when they get upset with you, that’s counterproductive on top of what’s already going on.

9 | Steve Krout

January 12th, 2010 at 2:47 pm

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I agree, the whole EH&SS situation left a bad taste in my mouth. I’ve never seen the group but I was planning to the next time they came around. However, I’ve changed my mind on that. I never cared too much for EH to begin with…SS was always the highlight.

10 | DRL

January 13th, 2010 at 12:56 am

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Chris, thanks for the heads-up. It does beg an obvious question. Who at sogospelnews decides what is really news? Seriously, what would happen if Gerald Wolfe contacted your father and said, “hey, I got broccoli on sale at the supermarket today! Please publish that.” Is that news?

Admin, sorry for my mis-step on the ‘filling a void’ comment. I’ve never been known for being smart (or tactful).

11 | Chris Unthank

January 13th, 2010 at 12:47 pm

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DRL – so you don’t think Smith leaving the Blackwoods is news? If not – what do YOU consider news?

From what I understand, as I’m not really in charge of much over there as I have my own company to run, they publish most press releases that are sent – but not every one. And if someone calls and says, “Hey, I have some news, and I want you to be the first to publish it” – they certainly aren’t going to say no to that. That would be ridiculous. But then again – I’m not my parents and can’t really answer that question for them. If you want an answer from them – I’m sure they’d be happy to answer any questions you have about the site. You can email my Dad at deon@sogospelnews.com or my Mom at susan@sogospelnews.com

Everything I’ve read so far, people have praised the news item and Smith’s statement. I guess I’m just really failing to see what the problem is here. I think I KNOW what the problem is that you have with it – but I’d love to see your answer before I make any assumptions…

12 | DRL

January 14th, 2010 at 12:18 am

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Honestly Chris, I don’t really have a problem. The point of David’s post was the way personnel changes are handled by different groups and individuals. I simply pointed out that the CWG’s report was a bona fide press release from the group, whereas the Blackwood one sounded more like a personal conversation between the guy who left and someone at sogospelnews. I don’t think David made a fair comparison of the 2 situations because the reports are vastly different from 2 different perspectives.

My tact may have been lacking, as usual, but it was a legitimate question. Who decides what is news at sogospelnews, and is there a standard criteria? Hey, it’s Deon & Susan’s site and they’re welcome to decide however they see fit, but I was curious if there is a methodology, and if so, what is it.

It does seem like an odd news report to me, but I don’t have a problem, per se. Is it news? Well, as David mentioned, the changes in the Blackwood Gospel Quartet are pretty routine. The group didn’t issue any kind of “press release”, at least not that I’ve seen. So, logic would say, the group doesn’t even find it newsworthy that this guy has left! Sooooo …. well, ’nuff said.

A typical news organization might call up the group and ask some follow up questions. Was there a reason for this from the group’s perspective? Are you auditioning for the position? Do you have a replacement? Will you be making an official statement?

And at the risk of overstaying my welcome, “Because I wanted to”, isn’t really a reason. A news site would probably ask, “why did you want to?” I ate supper because I wanted to, but I wanted to because I was hungry and it was suppertime.

13 | admin

January 14th, 2010 at 12:49 am

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My point in including both examples was to show that it doesn’t really matter if a report is short or more elaborate as long as the fans feel like the “why” question is answered. Most fans of the Blackwood Gospel Quartet who have met Brad probably just chuckled and they were satisfied…no drama, no hoopla. The CWG press release was full blown, but didn’t shy away from the point that one member was let go to make room for the group owner to return.

Both examples, in completely different ways, effectively accomplished what so many announcements utterly fail to do.

14 | quartet-man

January 14th, 2010 at 2:28 am

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It’s important to sort the delicates. ;-)

15 | Chuck Peters

January 14th, 2010 at 2:47 pm

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Most SG press releases never answer all the questions.. or provide all the info needed to write a news article. If it’s an important story.. I try and ask questions. If it’s the usual “fluff stuff” they send out.. I either re-write to make it “usuable”.. or just don’t run it.

With Smith.. I asked the questions. But he didn’t care enoughh to respond. I asked Mark Blackwood.. he didn’t care enough to respond either. So I no longer care enough about Smith or the Blackwoods to run anything on either of them.

16 | RDB

January 22nd, 2010 at 12:28 pm

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I for one would like to thank Kyle Boreing for making me laugh! Also, I note that Ernie Haase seemed to think that the exclamation mark at the end of his press release would make people excited! about! the! new! lead! singer! and forget what they read in the first half of the press release.

In other news, I’m eating broccoli salad!

17 | melanie

January 24th, 2010 at 4:25 pm

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I like your blog

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